The Incredible Hulk (2008)

Directed by : Louis Leterrier
Release date : 13 June 2008 (UK)
Prenatal guidance : 12
Runtime : 112 mins
Prouduction budget : $137,500,000
Released in : 3,508 theaters
Filming dates : 18 June 2007 - 26 October 2007

The HULK character first appeared in "The Incredible Hulk! ep#1 on May 1962 and was created by Stan Lee and Jack Kirby.


Opening weekend

$55,414,050 : (USA) : (15 June 2008) : (3,505 Screens)
£3,253,723 : (UK) : (15 June 2008) : (484 Screens)
2,833,654 : (Brazil) : (15 June 2008) : (400 Screens)
$8,280 : (Estonia) : (15 June 2008) : (2 Screens)
34,524,681 : (Philippines) : (15 June 2008) : (84 Screens)
76,174,694 : (Russia) : (15 June 2008) : (500 Screens)

The Hulk was to register returns as high as $85 million in its first weekend, coming on the heels of two movies also featuring Marvel comic-book characters. "Spider-Man" had a $114.8 million all-time record opening in May 2002, and "X2: X-Men United" took in $85.6 million in its debut last month.



Marvel Entertainment, Inc. is one of the world's most prominent character-based entertainment companies, built on a proven library of over 5,000 characters featured in a variety of media over seventy years. Marvel utilizes its character franchises in licensing, entertainment (via Marvel Studios and Marvel Animation) and publishing (via Marvel Comics). Marvel's strategy is to leverage its franchises in a growing array of opportunities around the world, including feature films, consumer products, toys, video games and animated television.

Marvel Comic #1 (Oct. 1939)

Cover art by Frank R. Paul

The first publication of Marvel Comics #1 (Oct. 1939), contained the first appearance of Carl Burgo's Android Superhero "The Human Tourch".

Marvel Entertainment enables the licensing, publishing, toy making, and film production businesses with a library of approximately 5,000 characters in the United States and internationally. A few of its well known characters include Spider-Man, Iron Man, The Incredible Hulk, Captain America, Thor, Ghost Rider, The Fantastic Four, X-Men, Blade, Daredevil, The Punisher, The Avengers, Silver Surfer, Cyclops and Doctor Doom.

The company operates in four segments:

*Licensing
*Publishing
*Toys
*Film Production

Marvel is very popular and well known as by advertisement in toys, games, electronics, home ware, posters, comic’s stationery, gifts and novelties, footwear, food and beverages, collectibles, feature film appearances and television programs.